--- title: "Webinar: Turning Advocacy Engagement into Impact" description: Join Greenpeace, HubSpot, and New/Mode experts on May 25 for a free webinar on building powerful relationships with your supporters. image: https://www.newmode.net/hubfs/Live%20webinar%20(2)-1.png --- Some additional information in one line [New/Mode](https://www.newmode.net/blog/author/new-mode) #### New/Mode’s advocacy & civic engagement platform helps… # Webinar: Turning Advocacy Engagement into Impact [![New/Mode](https://www.newmode.net/hs-fs/hubfs/NewMode_March2020_Theme/images/newmode.jpeg?width=80&height=80&name=newmode.jpeg) ](https://www.newmode.net/blog/author/new-mode) [New/Mode](https://www.newmode.net/blog/author/new-mode) May 18, 2022 [![Turning Engagement into Impact_ Webinar](https://www.newmode.net/hs-fs/hubfs/Live%20webinar%20(2)-1.png?width=910&name=Live%20webinar%20(2)-1.png)](https://www.newmode.net/webinar/how-leading-advocacy-campaigners-are-turning-engagement-into-impact) Are you looking to increase the impact of your advocacy campaigns?  Join us on May 25th for a free live-webinar with Kate Lesniak, Abbey Piazza  and Louis Couillard to learn how you can combine powerful digital advocacy tactics with empowering user-journeys to build real supporter relationships, community power and lasting impact. This webinar will include real life examples and a Q&A with digital advocacy and CRM experts. ### About the Webinar While advocacy campaigns have traditionally placed a large emphasis on engaging audiences, modern campaigners are increasingly putting a greater focus on **impact– how to get tangible results and wins in our campaigns**. How do we know? We reviewed countless industry studies, conducted our own deep user research with over 70 social movement organizations, and we have monitored over 17,000 campaigns and 60 million civic messages to decision-makers that have been facilitated by New/Mode. We’re taking our learnings about advocacy tactics and combining it with HubSpot’s unique (serving 135,000 organizations) view into the supporter user-journeys that lead to powerful deeply engaged communities. Learn how Greenpeace Canada and leading advocacy organizations combine powerful digital advocacy tactics with empowering user-journeys to build real supporter relationships, community power and lasting impact. This session will include real life examples and a Q&A with digital advocacy and CRM experts. [Head over to this page to sign up for the webinar.](https://www.newmode.net/webinar/how-leading-advocacy-campaigners-are-turning-engagement-into-impact) --- ### About the Speakers **KATE LESNIAK,** **THEY/THEM AND SHE/HER** **Principal Strategist at HubSpot for Nonprofits** Kate Lesniak is a strategist, speaker, facilitator, and product visionary for change working in tech to advocate for impact-focused organizations. For 15 years, Kate's work has focused on what it means to be independent, and how an organization’s financial model finds its way into all other operational threads. Kate is currently the Principal Strategist for [HubSpot for Nonprofits](https://t.sidekickopen10.com/s3t/c/5/f18dQhb0SdXS8djYXvW6xkLB430fG2GW4JBhGX5-HMLQW4VtZTX6bs1YmTym4r3kNPB6103?te=W3R5hFj26QkH4W4hCWyF43X00wW43T4P243TCZWn43QgyK273&si=8000000018845650&pi=4e7f6c64-7278-4b13-fba2-baba51d20654). Before HubSpot, Kate served as ThinkShout's Chief Strategy Officer, building and growing a team of strategists and designers who created award-winning digital platforms for the world's largest nonprofits, including the World Resources Institute, the Southern Poverty Law Center's Hate Map, and Freedom House's Freedom in the World map and website. Kate is also the former publisher at Bitch Media, where they applied organizing tactics to spark a thriving membership model and establish a more sustainable organization. Read more about Kate's journey and reach out at [katelesniak.com](http://katelesniak.com/). ABBEY PIAZZA SHE/HER Community Marketing Specialist at New/Mode   As Community Marketing Specialist Abbey nurtures and engages New/Modes’s dynamic community through organizing top trainings in the digital organizing field and facilitating mutually beneficial partnerships. She has experience with directly coaching New/Mode subscribers on digital advocacy best practices.   Prior to joining New/Mode, Abbey worked as a Provincial Organizer for Dogwood BC where she played an integral role in engaging and mobilizing volunteers. Previously, Abbey designed and implemented strategy for two successful election campaigns and fundraised for the Wilderness Committee, one of Canada’s largest environmental charities.   Louis Couillard HE/HIM Mobilization Campaigner, Greenpeace Canada   Louis is a student in Law & Politics with a focus on international studies at Université de Montréal in Tio’tia:ke (Montréal). He has been a climate strike organizer for the past couple years and recently decided to join Greenpeace as a mobilization campaigner to carry on his passion for organizing on climate justice issues.   Louis mostly works on the Climate & Energy campaign with a focus on stopping the fossil fuel industry expansion in Canada with the broader objective that Canada takes full responsibility for its colonial and extractivist ongoing history. Student, activist and young father, there is no challenge that Louis won’t take on!   [Learn more and sign up for the webinar.](https://www.newmode.net/webinar/how-leading-advocacy-campaigners-are-turning-engagement-into-impact)   [Message to Target](https://www.newmode.net/blog/tag/message-to-target) [Targeting](https://www.newmode.net/blog/tag/targeting) [Email tool](https://www.newmode.net/blog/tag/email-tool) [Civictech](https://www.newmode.net/blog/tag/civictech) [Webinar](https://www.newmode.net/blog/tag/webinar) [Advocacy Strategy](https://www.newmode.net/blog/tag/advocacy-strategy) [Engagement Technology](https://www.newmode.net/blog/tag/engagement-technology) [Digital Strategy](https://www.newmode.net/blog/tag/digital-strategy) [Digital](https://www.newmode.net/blog/tag/digital) [Digital Marketing](https://www.newmode.net/blog/tag/digital-marketing) [![New/Mode](https://cdn2.hubspot.net/hub/2288048/hubfs/NewMode_March2020_Theme/images/newmode.jpeg?width=160&height=160&length=200&name=newmode.jpeg) ](https://www.newmode.net/blog/author/new-mode) Written by ## [New/Mode](https://www.newmode.net/blog/author/new-mode) #### New/Mode’s advocacy & civic engagement platform helps causes, orgs and movements activate grassroots power, reach decision-makers and win campaigns. ## More From New/Mode Blog #### More on Digital Marketing from New/Mode Blog #### More on Digital Marketing from New/Mode Blog ### [The Social Media Advocacy Flywheel: What High-Performing Campaigns Have Figured Out](https://www.newmode.net/blog/the-social-media-advocacy-flywheel-what-high-performing-campaigns-have-figured-out) [![Steve Anderson](https://cdn2.hubspot.net/hub/2288048/hubfs/NewMode_March2020_Theme/images/steve_anderson.png?width=40&height=40&name=steve_anderson.png) ](https://www.newmode.net/blog/author/steve-anderson) [Steve Anderson](https://www.newmode.net/blog/author/steve-anderson) in [New/Mode Blog](https://www.newmode.net/blog) Jun 23 #### More on Digital Marketing from New/Mode Blog #### More on Digital Marketing from New/Mode Blog ### [Why Many GOTV Strategies Fail Before They Even Start (And How to Fix It)](https://www.newmode.net/blog/why-most-gotv-strategies-fail-before-they-even-start-and-how-to-fix-it) [![Jessica Currie](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///ywAAAAAAQABAAACAUwAOw==) ](https://www.newmode.net/blog/author/jessica-currie) [Jessica Currie](https://www.newmode.net/blog/author/jessica-currie) in [New/Mode Blog](https://www.newmode.net/blog) May 26 #### More on Digital Marketing from New/Mode Blog #### More on Digital Marketing from New/Mode Blog ### [Newsletter - March Edition](https://www.newmode.net/blog/newsletter-march-edition) [![Jessica Currie](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///ywAAAAAAQABAAACAUwAOw==) ](https://www.newmode.net/blog/author/jessica-currie) [Jessica Currie](https://www.newmode.net/blog/author/jessica-currie) in [New/Mode Blog](https://www.newmode.net/blog) Mar 19 ![](https://px.ads.linkedin.com/collect/?pid=1941068&fmt=gif) ![](https://px.ads.linkedin.com/collect/?pid=1941068&fmt=gif) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "New/Mode", "url" : "https://www.newmode.net/blog/author/new-mode" }, "dateModified" : "2025-04-30T10:43:44.070Z", "datePublished" : "2022-05-18T14:54:12.000Z", "headline" : "Webinar: Turning Advocacy Engagement into Impact", "image" : [ "https://www.newmode.net/hubfs/Live%20webinar%20(2)-1.png" ], "mainEntityOfPage" : { "@id" : "https://www.newmode.net/blog/webinar-how-leading-advocacy-campaigners-are-turning-engagement-into-impact", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.newmode.net/hubfs/Primary-Full-Horizonta-2.png" }, "name" : "New/Mode" } } ```