Create actions that grow your community and activate the all-powerful middle of the engagement pyramid. This is how you empower your supporters and amplify their powerful stories.
We’re facing a crisis in our democracies. A recent study by Edelman found that trust in institutions including governments and NGOs fell between 10 and 20 points from previous studies.
This growing mistrust extends to our communities enabling entrenched interests to increasingly shape the most important issues of our time.We need to grow real community power to ensure those in positions of power make the right decisions.
It’s important to be data driven, but we have to build relationships and communities, not just lists and data points.
Gone are the days when campaigners could hope to make change without the credibility of an engaged powerful constituency behind us.
Community power is driving today’s most successful campaigns. We need to meet both decision-makers and supporters where they are, with the modern communication channels they prefer to use.
We’re passionate about full-spectrum engagement because it will help campaigners win. But we also firmly believe effective engagement can help create the more resilient communities in these turbulent times.
It’s time to scale up our efforts to meet the challenges before us. New/Mode is here to help.