No Kings Day is more than a rallying cry. It is a growing movement against authoritarianism and state violence. Held on June 14, No Kings Day is a decentralized day of protest across North America, uniting people in the demand for justice, equity, and democratic freedom.
But in 2025, protests alone are not enough.
Today’s movements are matching their people power with digital strategy, ensuring that every moment of action translates into long-term political impact. That’s why No Kings Day isn’t just about hitting the streets. It’s about what happens after.
No Kings Day is a grassroots-led day of resistance rooted in a shared vision. A world without dictators or systems of domination. The 2025 mobilization is taking place in cities and communities across North America, from major capitals to rural towns.
From Indivisible
"No Kings is a nationwide day of defiance. From city blocks to small towns, from courthouse steps to community parks, we’re taking action to reject authoritarianism—and show the world what democracy really looks like.
On June 14th, we’re showing up everywhere he isn’t—to say no thrones, no crowns, no kings.
It is a rejection of top-down power and a demand for real representation."
We are living in a time of increasing authoritarian creep
• Courts are rolling back hard-won rights
• Billionaire-owned platforms are silencing political voices
• State violence continues to target marginalized communities
In this context, mass protest is crucial, but it cannot exist in a vacuum. Without strategic follow-up, even the most powerful demonstrations can fade.
That is where infrastructure comes in.
Movements that create real change are using tools and strategy to keep the pressure on long after the streets are cleared. Here is how:
Effective movements plan for follow-up before the first sign hits the street.
During the April 2025 “Hands Off” demonstrations, campaigners used tools like New/Mode to:
• Turn protest turnout into direct pressure on lawmakers
• Enable thousands of supporters to send personalized letters or make calls to decision-makers
• Build lists of engaged supporters for ongoing action
Many protests lose energy after the crowd disperses.
Here's how we keep them going:
• Add new supporters to longer-term action plans
• Use geo-targeted tools to direct pressure to the right representatives
• Stay in touch with supporters through personalized and timely follow-up
From email to phone calls, multi-channel strategies ensure no energy is wasted.
Today’s campaigns
• Use click-to-call tools for instant lawmaker contact
• Segment audiences for higher impact
• Automate supporter journeys to keep people active and engaged
Protests are essential. But infrastructure wins. Campaigners using platforms like New/Mode’s Movement Builder tier can
• Launch national actions in real time
• Automate engagement across platforms
• Track, measure, and optimize pressure campaigns
The result is protests that do not just go viral. They change policy.
Authoritarians are counting on our movements to be fleeting. But on No Kings Day 2025, we are showing what it means to organize beyond protest.
By combining people power with digital tools and long-term strategy, modern movements are turning resistance into policy and protest into lasting influence.
This is what the future of organizing looks like.
No Kings. No Silence. No Going Back.
• Learn more about the movement: www.nokings.org
• Start organizing your campaign infrastructure: www.newmode.net