New/Mode Blog

Office Hours - How to Reach Decision Makers With Social Media Advocacy

Written by Jessica Currie | Mar 2, 2026 11:03:52 PM

Organizations are increasingly using social media advocacy to make their campaigns visible where decisions and reputations are shaped: public feeds on social media platforms.

In our recent Office Hours session, we demonstrated how organizations can turn everyday supporter posts into visible public pressure that reaches leaders directly.

If you missed the live session, you can now watch the full walkthrough and learn how this tactic works.

👉 Watch the Social Media Advocacy walkthrough

What you will learn in the Office Hours walkthrough

In the session, we cover:

• How supporters post and tag decision makers
• How to launch a social media advocacy action quickly
• How to track participation and grow your supporter base
• How campaigns amplify impact through public visibility

Why organizations are adopting this tactic now

Supporters already use platforms like Instagram, Bluesky, X, and others to speak out about issues they care about.

Social media advocacy ensures those voices reach decision-makers directly and builds public accountability.

This is important if your campaign goals are to:

  • Grow your email list and social media followers
  • Create more public visibility for your cause 
  • Have an easy call to action that increases community participation 

Want to know if Social Media Advocacy is right for your next campaign?

Let's chat and discuss how we can grow your supporters, raise awareness, and launch your next campaign.