A New Mode for Civic Action
NewMode is a new kind of organization. We believe in a new mode of operation for the 21st century. We're a purpose-driven enterprise that helps organize bottom up campaigns to drive change.
We’re all about citizen engagement. We represent a new way of using digital expertise to build a community that supports your project or cause.
We Know Digital Engagement
We earned our stripes leading some of the largest and most cutting-edge digital campaigns in the world. We’ve forced governments to change course, beat powerful lobby groups, and helped thousands of people reimagine how they can effect change.
We want to extend our methods and experience to other causes, projects and campaigns that need the support of a strong community.
Cutting-edge Tools for Today’s Campaigns
The world has changed and digital engagement is essential. Our suite of online 'smart tools' and crowdsourced processes are designed to help organizations run modern campaigns.
Today we need insight that runs deeper than the “yes” or “no” support of a campaign. Using our tailor-made digital engagement tools we help clients learn through listening and harness the power of a community to launch winning campaigns.
Amplifying Community Voices
Powerful ideas start in your community. We help empower people to speak in their own voice, and then amplify that voice. By listening to your supporters, we build campaigns that serve as platforms for your community’s ideas. When ideas start to gain traction, we fan the flame and monitor the response.
This is community-powered campaigning.
A NewMode for a New Era
We know that people want to drive positive change, but also know that many feel powerless. By showing people that their voice can have a massive impact, we encourage community participation and help build the habits and momentum that lead to sustained action.
We heard from B.C voters, B.C election candidates and some of our B.C-based organizations that our tools had a big impact.Continue reading
Launch of BCVoters.ca enables British Columbians to contact election candidates with the click of a buttonDemocratic engagement just got a whole lot easier today, thanks to the launch of BCvoters.ca, a new website where BC voters can get in touch with their election candidates at the click of a button—by phone, email, and on Twitter. The first-of-its-kind website was launched by Vancouver-based social enterprise, New/Mode, whose mission is to enable democratic participation in the digital age.Continue reading
We have a simple answer: Faxes are difficult to ignore - especially if a critical mass of faxes are sent at one time. Some government insiders say faxes have more impact than other mediums. At New/Mode we believe in full spectrum civic engagement that utilizes as many channels of communications as possible (email, phone, twitter/Facebook, newspapers, fax). Each has its own pros and cons, and they are best used together over time. The strength of adding faxes into your civic engagement mix (besides providing another opportunity to engage supporters in your cause), is that in many cases an actual physical piece of paper is printed right inside a decision-maker's office. This physical element is enhanced when the letter comes from a local constituent or a community leader / organization, which our New/Mode tool makes possible. Faxing civic expression is also very fitting for government consultations that sometimes don’t treat citizen emails with the respect they should. In short, a rapidly filling email inbox is difficult to ignore, but heads really start to turn when that’s combined with an overflowing fax machine. This is why some faxing services in the US are reporting a 20% jump in recent months, largely attributed to political campaigns. At New/Mode we’re focused on empowering supporters of today’s most important causes to influence decision-makers. Symbolic campaigns have their place, but we’re passionate about civic engagement tools that influence decisions that shape our world—for the better. We want to leave a mark. That’s why today we’re proud to make available a powerful, automated and dead simple One-Click Fax Your Representative tool that should be on the wishlist of any group that aspires to run effective civic engagement campaigns. How does it work? We’re glad you asked. Our One-Click Fax Your Representative tool works much the same as our One-Click Email Your Representative tool. A supporter lands on the page and enters their letter or approves something you’ve pre-written. Then they hit submit and the magic happens—a piece of paper is printed out in your target’s office. Even cooler, you can use the tool for coalition outreach and influence. Partner organizations can upload a logo to an endorsement letter, along with information about the constituents they represent. When they hit submit, a formatted letter of endorsement is automatically faxed to the target(s). No more time spent on the phone and buried in e-mail chains to solicit endorsement letters! What does it Cost: Putting this together took some doing but we’re committed to making civic engagement accessible. First time subscribers: $179 a month* Existing À-la-Carte Tool subscribers: 50% off upgrades to add the tool Full New/Mode Toolbox Subscribers: FREE *This promotional offer will be available until May 15th, at which point prices will increase. Please contact email@example.com to learn more. Thanks to our growing network of New/Mode subscribers for inspiring us to improve our services. Keep up the great work folks.Continue reading
1 Win 591 Letters submitted 200% Social media reach increase 73% new supporters The Campaign in a Nutshell Brescia Faculty Association (BFA), with support from Ontario Confederation of University Faculty Associations (OCUFA), led a focused and effective letter campaign to close the gender wage gap at Brescia University College. Using New/Mode's One-Click E-Mail Your Representative tool, BFA received almost 600 letters of support in just one week urging the Brescia Principal and Board Chair to take steps to pay its professors a fair and equal salary at Canada's only women's university. As a result, they were able to secure an agreement bringing Brescia predominantly female faculty workloads and salaries in line with those of their peer institutions. Issue & Opportunity As Canada’s only women’s university, Brescia is uniquely placed to lead by example in minimizing discriminatory pay practices. Striking 72% of Brescia's faculty is female, the highest proportion in the country, but they earn the second lowest salaries in the province according to the Ontario Council of Academic Vice-Presidents 2014-15 results. A financial analysis of Brescia University College revealed the institution has had a surplus over the past five years, making it clear a fair pay is within the institution's budget. Now is the time for Brescia to put their employees first, commit to equal pay for equal work and take a lead in closing the gender wage gap. “For an institution whose mission is to prepare graduates to lead with wisdom, justice and compassion in a changing world, it really needs to set a better example for its students.” -- Melissa JeanPresident, Brescia Faculty Association Solution & the Win Ontario Confederation of University Faculty Associations supported BFA in launching a digital engagement campaign using our powerful one-click E-Mail Your Representative tool, sending out a clear call to action: “Closing the gender wage gap: Sign a Letter to the Brescia Principal and Board Chair.” Within less than a month, and with support of a strong social media campaign, the Brescia Principal and Board Chair received close to 600 submissions and got a clear message on where the community stands on this issue. Thanks to the pressure from BFA’s supporters and allies, a strike was avoided as the Brescia Faculty Association membership ratified the new fair agreement on October 4, 2016 and the Brescia Board of Trustees ratified the agreement on October 12, 2016. “We achieved this historic gain because of the support and encouragement you demonstrated by sending a letter to the Principal and Board Chair. We could not have made these improvements in working conditions for our majority female faculty complement or taken these great strides towards closing the gender wage gap in Ontario without your support. [...] It made all the difference.” -- Melissa JeanPresident, Brescia Faculty Association New/Mode is proud to contribute to this momentous step forward at Brescia. There is still a lot more work to be done, not only in pay equality - we would be happy to discuss what we can do to help you with your next campaign. Check out our powerful engagement tools here: https://tools.newmode.net/. Founded in 1999, the Brescia Faculty Association (BFA) is a certified union representing all 36 of Brescia’s full-time professors. For more information, please visit www.bresciafacultyassociation.ca. Founded in 1964, OCUFA represents 17,000 faculty and academic librarians in 28 faculty associations across Ontario. For more information, please visit the OCUFA website at www.ocufa.on.ca.Continue reading